For centuries, the narrative about our Africa has by design been

characterized by negativity - famine, wars, disease... We are shifting

this paradigm by exposing our public to the beauty, the excellence,

the talent, the intelligence, the innovation, the brilliance that defines

our continent. ​​​

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As part of our efforts, we highlight the elements and qualities of

African life that people in the Western world don’t know exist. We

host cultural events, organize interactive workshops and produce

economic development and investment conferences. We curate life-changing  

experiences for our extended circle of friends and supporters, and we work with government

officials, activists and business leaders in debating and addressing Africa’s challenges. 

 

Our guests and their families take part in conference programming, attend music festivals, visit

UNESCO Heritage sites and enjoy the incredible local food culture, shopping and nightlife. Beautiful

beaches and exclusive daytime events usually frame a transformational week. We then share our

adventures with the world in order to change perceptions about Africa.

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We aim to continue identifying like-minded people and corporate allies to join our collective cause, and

together we are taking control back over the stories being told about Africa. We are opening investors'

eyes to the incalculable opportunity betting on Africa constitutes, and we are reconnecting the diaspora

to their ancestral foundation and home.